Photo by Luca Onniboni on Unsplash

Self Actual Engineering

Design for the top of Maslow’s Hierarchy, rather than the bottom

I’ve been organizing more of my writing around a new a concept that I call Self Actual Engineering. The term is a reference to the famous American psychologist Abraham Maslow, who described a theory of human motivation that placed something called “self actualization” at the top, as far back as the 1940’s. The…